Four Easy Methods to Outsource Your Website Marketing
Kamis, 18 Desember 2008
How to Increase Your Internet Profits. Lets face it, promoting your website or business online is time consuming and there will come a time when you are unable to meet one or more marketing deadlines. The outcome could very well be losing valuable internet exposure while you concentrate on other needs of your business. The bottom line is finding as many ways possible to gain market exposure while managing your business.
Outsourcing your website’s marketing has long been accepted as a cost effective and viable method to maximize your businesses internet exposure while reducing the number of tasks you must undertake in the overall promotion process. With a solid marketing plan, and some research on finding the right individuals to outsource your marketing tasks to, you can reduce your current workload and concentrate on other portions of your website management
Your first step to success is in developing your marketing plan. Define your site’s needs and what your expectations are for each part of your site’s promotion. Create task lists and general time frames for the completion of each task. You can use this list later as a “check list” for each task in your plan. Once your plan is compete you are ready to begin looking for qualified firms or individuals to outsource your marketing tasks to. There are many reputable outsourcing websites that offer access to posting ads for finding qualified people to undertake your marketing tasks.
Recruit blog and forum posters to mass market articles about your websites products and services. You can easily find experienced posters online or at your local community college. There are two basic ways that you can pay these individuals for posting your marketing articles: Either per post or flat rate.
Create an affiliate program. One of the easiest ways to drive traffic to your site and increase sales is by starting an affiliate program that pays commissions for each sale or lead to your site. There are a number of free scripts and applications available that can be added to your site to track sales and leads.
Ask for referrals from existing customers. Referrals from your existing and past customers offer a wealth of potential new customers. All you have to do is ask them to help you. Start by creating a light request letter and mail or email it to customers asking for referrals. This is one of the most powerful forms of promotion because if your customers are happy with your products and services then they will easily be willing to recommend your website to their family and friends, and co-workers.
